You are capable of far more than you realise. 
I believe everyone wants to thrive and succeed.
Thrive
Welcome I am Daniela Neumann, your executive coach.

A little clarity makes all
the difference 

I can help you become a better leader, navigate complex relationships, handle pressure, overcome indecision, sharpen your focus, be more successful and get rid of any self-limiting beliefs. I've faced all these challenges myself. I coach from lived experience.

I offer Executive Coaching for anyone who wants to lead or work with more clarity, confidence and impact.

I coach from lived experience

Former CEO  ·  Managing Director  ·  ITV Controller  ·  Creative Director  ·  AC Qualified Coach & Mentor  ·  Board Director  ·  Charity Trustee

Great leadership is one of the hardest things to do well

Coaching sharpens your thinking, strengthens your decision, and improves how you work with everyone around you - managing up, down or sideways. Sometimes stuff just gets in the way and a little clarity makes all the difference. 

Whether you are running a business, leading a team, stepping into greater responsibility, thinking of a career change or navigating complex issues — the demands of work are significant. There is pressure to perform, to make good decisions, manage relationships well and bring others with you. In addition, we are all more than just a role. We have our personal lives too. The two cannot be fully separated and can feed into each other.

I have spent more than 25 years leading at the highest level - as a Chief Executive, Managing Director, Controller, Commissioner, Executive Producer and Board Director. I have built companies, led through change, managed talent at every level, and navigated the full range of pressures that go with these roles. 

Become the best you could be with me, Daniela Neumann
Sometimes stuff just gets in the way and a little clarity makes all the difference.
clarity

Get unstuck

Coaching with me helps people get unstuck, think more clearly, and move forward with energy and purpose.


Clarity
- on goals, priorities, what you really want and what is genuinely getting in the way.

Confidence
- to lead, decide, and act - even in ambiguous or high-pressure situations.

Better Relationships
- with teams, peers, and senior stakeholders.

Stronger Performance
- individually and collectively, with measurable impact on work.

Personal Growth
- the kind that lasts beyond any single role or challenge. After all, we are more than our work.

ABOUT COACHING

How coaching works?

I am your Executive Coach, Daniela Neumann.
My personal coaching will empower you with different ways of thinking to meet personal and organisational goals.
empower

Coaching is a process of guided support. I will work with you to unlock your own thinking, identify what is getting in your way, and find your own answers - helping you to navigate ambiguity, difficult stakeholders, and high-stakes change. Basically, coaching helps you think clearly and decide confidently. I will help you be better at whatever it is you want to do.

Coaching empowers you with different ways of thinking to meet personal and organisational goals. Allowing for personal and professional development. 

For organisations, my Executive Coaching will enhance your leadership teams, help them work more cohesively and empower them to lead with greater confidence and strategic clarity in every direction your business may take. Research shows that good leadership can make or break an organisation. Bad leadership means no one performs to the best of their ability.

Three Pillars

Clarity
- on goals, priorities, and what is genuinely getting in the way.

Confidence
- to lead, decide, and act, even in ambiguous or high-pressure situations.

Connections
- better relationships with teams, peers, and stakeholders.

SERVICES

What I offer

I work with leaders and managers across industries - from senior executives to those stepping into new roles.

What my clients share is not a sector or a job title. It is a genuine desire to lead with more clarity, confidence, and impact, and to bring out the best in the people around them.  

1:1 Executive Coaching

For leaders who want to lead with more clarity, confidence, and impact. We work together over a predetermined number of sessions, with direct access to me between sessions.

Manager Coaching

For people who find themselves managing others without formal training. I help them become the kind of leader they would want to work for themselves.

Group & Team Coaching

For organisations whose teams want to collaborate more effectively, communicate with greater openness, and perform together towards shared goals. Particularly valuable for dispersed or hybrid teams.

Personal Coaching

We all need a little support at times in our lives – whether we feel we have lost our way, need to make big decisions, change of career or simply to have someone to work through any personal challenges we face.

Mentoring

Mentoring and coaching are related, but they are not the same - the difference matters. As a coach I work with you to find your own answers. Mentoring is different. As a mentor I draw directly from my own experience and am a sounding board, offering perspective and honest guidance. I can tell you what I have seen, learnt (both good and bad) and what I would do differently - because I have been there. I have made mistakes and excelled, I share both experiences with you. I offer both Coaching and Mentoring as separate disciplines. If you are interested, we can discuss which role is most useful to you. Some clients like to move between the two.

My coaching journey.

ABOUT ME

Why I coach

I have been privileged enough in my own career to have had coaching and found it to be a game changer. It helped me simply be better. Better as a leader, colleague, person and a higher achiever. I learned so much about myself and how to pay attention to others in a different way. It helped improve my relationships at work and understanding of what motives me and others around me. I have no doubt I became a better person to work for and with. Coaching also helped me with confidence and limiting beliefs – something some of us need help with sometimes.

That conviction is why I became a coach. And it is what I bring to every engagement, whether I am working with a Chief Executive, a Head of Department, a Manager stepping up for the first time, or someone preparing for the next stage of their career.

I have spent my career in demanding, high-stakes environments - as a Chief Executive, Managing Director, Controller, Commissioner, Executive Producer, and Board Director in very competitive and pressured environments. I have run companies and led large teams. I have made difficult decisions, managed complex relationships, and navigated the full spectrum of challenges that come with senior leadership. I didn’t always get it right. But I learnt from any mistakes.

I've learned, sometimes the difficult way, what it actually takes to lead, grow and improve. I trained as an executive coach because I wanted to do something with everything I’ve learned, not just move on to the next job. Coaching feels like the most direct way to put twenty plus years of hard-won experience to work for other people.

My background is in the media and creative industries, but I work across all environments. The principles are the same. I spent more than 25 years leading at the highest level. Previous roles include: Managing Director Spun Gold TV; CEO Rare TV; Controller ITV2, ITV3, ITV4; ITV Controller Entertainment; ITV1 Factual Commissioner; Director of Programmes Virgin; Factual Commissioner ITV1.

As an AC qualified coach, I now use all this experience to help others. I am quite informal, challenging when appropriate, warm, and always empathic.

Get in Touch

If you’re considering coaching or mentoring, I’d love to hear from you - our first conversation will be a chemistry call, giving us both a chance to see whether working together feels right.